Buying clothes is a tall order for some

BUSINESSES are short-changing themselves by overlooking the needs of the statuesque.

And by making basic shopping a tall order for the vertically blessed, they are forcing customers to shop offshore. A survey by Choice found tall people had more problems than being cramped in small cars and scalped by ceiling fans. Low changing-room doors turned tall shoppers into peep-show stars and short beds left their toes exposed.

"We've heard from tall people who have resigned themselves to paying more for exit-row seats, lying with their feet hanging over the end of hospital beds," Choice spokeswoman Ingrid Just said. "(They are) spending more on clothes and shoes and having to constantly duck under showerheads." Each generation of Australians is about 2cm taller than the previous one.